Daily Archives:August 20th, 2010

The e-book tipping point

There was a watershed moment for me a couple of weeks ago.

I was re-reading a book I bought many years ago: Melvyn Bragg’s ‘Credo’. Actually, I bought it just after it was published, and so it’s one of those really large-format paperbacks designed to make you feel that you’ve bought something substantial worth the substantial early-adopter price!

But I don’t really like big, heavy books. I do most of my reading in bed late at night, and in that situation I’m primarily after mental rather than muscular stimulation. So I looked – in vain, as it happens – on both Apple’s and Amazon’s stores to see if I could get it in e-book format.

And then it struck me what I had just done.

I’ve really started to value the fact that my e-books are with me all the time on a variety of devices. But here, in addition, I was willing to pay more money to replace a paper book, which I already owned, with an electronic copy, because I thought I would enjoy the reading experience more on my devices than on paper.

That, I felt, was pretty significant…

© Copyright Quentin Stafford-Fraser